Great post from Louis Gray today. If you don't know Louis Gray, you should. He is a West Coast blogger who is smart and insightful and has an inside line on tech.
He writes today about the importance of personal reputation. In a world where information can be created and distributed by anyone, about anything, you must manage your own reputation. And you must recognize that every action has an impact on your "brand." Every Facebook status update, every photo, every article you post.
Like great brands, the market will ultimately determine what it thinks your brand stands for, but you must do everything you can to make sure the market can see you the way you want to be seen. Your reputation is your brand. Don't mismanage it.
Welcome To The Reputation Economy - louisgray.com
Thursday, May 7, 2009
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